| abstract |
The present invention provides an ink jet ink having a magenta color which gives an image excellent in magenta color tone and also excellent in image fastness (lightfastness and gas resistance). The ink jet ink includes a first coloring material that is an anthrapyridone compound having a structure represented by general formula (I) and/or general formula (II) and a second coloring material that is an azo compound having a structure represented by general formula (III), wherein the mass ratio of the content of the first coloring material to the content of the second coloring material is from 2.5 or more to 10.0 or less. |