http://rdf.ncbi.nlm.nih.gov/pubchem/patent/US-2016275423-A1

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filingDate 2016-06-02-04:00^^<http://www.w3.org/2001/XMLSchema#date>
inventor http://rdf.ncbi.nlm.nih.gov/pubchem/patentinventor/MD5_666bcbcb0dad790752ea6d7cd45ea05e
publicationDate 2016-09-22-04:00^^<http://www.w3.org/2001/XMLSchema#date>
publicationNumber US-2016275423-A1
titleOfInvention Management of marketing communications
abstract A computerized publication management system and method of use for managing the marketing communications development process for healthcare and other highly regulated entities. The method involves receiving a number of inputs that define a desired marketing communication via a graphical user interface of the publication management system. Based on an analysis of the inputs, the publication management system may determine a number of tasks to be completed over the course of a marketing communications project and assign each of the tasks to appropriate personnel and/or service groups within the entity. The system may also automate certain processes associated with the development of marketing communications. For instance, the system may generate or select model documents and may implement an automated process for customizing versions and/or individual instances of any given marketing communication.
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