| abstract |
Described herein are systems and methods for authenticating a user to access multimedia content, such as video content, over a user device. A method may comprise receiving a user request for a multimedia content service from a user device over a first application, receiving an identifier of the user device, identifying a service provider of a user, generating an activation code associating the identifier with the service provider, transmitting the activation code to the first application on the user device, receiving the activation code from the user over a second application, activating the multimedia content service for the user device based on the user activation input, and providing content from the multimedia content service to the user device over the first application. |