Provided is a piezoelectric material which has satisfactory insulation property and piezoelectric property and which does not contain lead and potassium. The piezoelectric material includes a perovskite-type metal oxide that is represented by the following general formula (1): n (Na x Ba 1-y )(Nb y Ti 1-y )O 3 General formula (1)n n where relationships of 0.80≦x≦0.95 and 0.85≦y≦0.95 are satisfied, and y×0.05 mol % or more to y×2 mol % or less of copper with respect to 1 mol of the perovskite-type metal oxide.