| abstract |
Heavy duty gel or liquid laundry detergent compositions comprise, an anionic surfactant, a perfume composition and a structurant; the perfume composition includes specially selected hydrophobic fragrance materials which can be incorporated into a lamellar phase in the detergent composition thus suppressing the overall odor intensity of the detergent composition. Other components of the composition include citric acid, enzymes, brighteners, ethanol, monoethanolamine, caustic soda, borax, suds suppressor and a dye. |