http://rdf.ncbi.nlm.nih.gov/pubchem/patent/CA-2234026-A1
Outgoing Links
| Predicate | Object |
|---|---|
| assignee | http://rdf.ncbi.nlm.nih.gov/pubchem/patentassignee/MD5_0bbb1bb6bd1fc4b1ab9f6078f9c03222 |
| classificationCPCInventive | http://rdf.ncbi.nlm.nih.gov/pubchem/patentcpc/G06Q30-02 |
| classificationIPCInventive | http://rdf.ncbi.nlm.nih.gov/pubchem/patentipc/G06Q30-02 |
| filingDate | 1996-10-17-04:00^^<http://www.w3.org/2001/XMLSchema#date> |
| inventor | http://rdf.ncbi.nlm.nih.gov/pubchem/patentinventor/MD5_8ceef8deceac6c7fa5c1a2644e26bcc9 http://rdf.ncbi.nlm.nih.gov/pubchem/patentinventor/MD5_cac92cd6f1ca85d87a4f4d60727980b3 http://rdf.ncbi.nlm.nih.gov/pubchem/patentinventor/MD5_bbad4b7a9d21381133c5f9a3988f1bab http://rdf.ncbi.nlm.nih.gov/pubchem/patentinventor/MD5_f3e10aae0fb7502f4d57c4360ee33816 |
| publicationDate | 1997-04-24-04:00^^<http://www.w3.org/2001/XMLSchema#date> |
| publicationNumber | CA-2234026-A1 |
| titleOfInvention | Sales process support system and method |
| abstract | A sales process support system and method for identifying sales targets using a centralized database to improve marketing success. The system includes a central database that receives comprehensive information from a variety of internal and external feeds, and standardizes and householods the information in the three-level hierarchy (households, customers, and accounts) for use by a financial institution. The comprehensive information stored on the central database is accessed through micromarketing workstations to generate lists of sales leads for marketing campaigns. A database engine is provided for generating logical access paths for accessing data on the central database to increase speed and efficiency of the central database. The system distributes sales leads electronically to branch networks, where the sales leads are used to target customers for marketing campaigns. The central database is accessed by workstations of a central customer information system for profiling customers, enhancing customer relationships with the financial institution, and electronically tracking sales and service performance during marketing campaigns. The system can also include a system for opening an account in a single session that is in communication with the central database, micromarketing centers, central customer information systems and branch systems of the present invention so that data can pass between these systems where legal and appropriate. |
| priorityDate | 1995-10-17-04:00^^<http://www.w3.org/2001/XMLSchema#date> |
| type | http://data.epo.org/linked-data/def/patent/Publication |
Incoming Links
Total number of triples: 36.